Strategy, concept and copywriting. Copenhagen based.
Philip Phreelance
HAPPY TO SEE YOU MADE IT THIS FAR :-)
I have spent the past 10 years between tech startups and advertising agencies. I am now offering my experience as a freelance creative strategist.
Learn more about what I do, and check out my most recent work below.
CASE
Creative strategy and naming of the new national warning system, for the Danish Emergency Agency.
MADE WITH ADVICE
My services include, but are not limited to:
Strategy
I love the early stages of a project when we define the problem, dive into the products and services of the company, its culture and history. When we learn everything we can about the industry and the target audience. Everything with the aim of turning assumptions into solid insights, fuelling the strategy for achieving our goals.
Copywriting
Good copywriting makes the world easier to understand for the benefit of our customers, colleagues and anyone else we communicate with. I assist with most copywriting tasks; from naming a new product to film scripts and everything in between.
Concept Development
There’s nothing like a great problem; except, maybe, the moment you realize you’ve cracked it. I have been chasing this rush since childhood and have developed award winning concepts since 2012.
I can take a lead on the creative process ensuring consistency and a high level of creativity throughout a project. In my experience, the key to do so is to be aligned on the creative ambition, the distribution of roles and to have total faith in each other.
Creative Direction
CASE
Alcohol awareness campaign, like you’ve never seen it before.
For the Danish Cancer Society.
MADE WITH ROBERT / BOISEN & LIKEMINDED
EXPERIENCE
Operate A/S, Head of Creative
Barkas, Lead Strategist
Robert / Boisen, Creative
Supervisual, co-founder
M&C Saatchi London, Creative
I graduated in 2014 from Creative Communications at The Danish School of Media- & Journalism.
CASE
Concept, copy and creative direction on the official energy saving campaign by the Danish Energy Agency.
MADE WITH OPERATE
HONORS AND AWARDS